Call Tracking allows you to track calls out of your site and know exactly what marketing activity brought them there; whether it was from another site, Google or your own paid search campaign.
So no longer will you have to guess how your caller has discovered you.
Telephone monitoring is a vital tool for any business that spends money on advertising across multiple stations. Clients with AdWords have an inborn need to track the calls that relate to their key words, in order to understand which keywords provide call conversions. call tracking company With no visibility of call conversions, it is simply not feasible to figure out if your investment from the key words in your portfolio is delivering value or not. Is just monitoring AdWords call conversions ?
Most clients are searching to track not only PPC, but also SEO, Screen, Affiliates, Social Media as well as Offline campaigns like TV, Direct Mail, Radio, Print media & trade show traffic not to mention Bing PPC traffic. This is where the power of a 3rd generation call monitoring system like Call Conversions Tracking comes from, as it allows you to see your ROI for every one of these very important channels not only Google PPC. This is essential actionable data letting you optimise the efficacy of each of your marketing channels, crucial to the success of any business enterprise.